Performance Tracking

Google Analytics is scalable so it can be optimised by large corporations with high traffic sites and by small businesses. This high end analytics solution delivers professional web analytics capabilities, yet is simple to use even for the novice.
Key Business Benefits:
- Keyword and Campaign Comparison - Track and compare your ads, email newsletters, affiliate campaigns, referrals, paid links, and keywords on search engines.
- Ecommerce Tracking - Trace transactions to campaigns and keywords to identify your revenue sources.
- Site Overlay - View traffic and conversion information for each link.
- GeoTargeting - Identify your most lucrative geographic markets.
- Funnel Visualization - Find out which pages result in lost conversions and where potential customers go.
- Internal Site Search - Reveals how visitors search your site, what they look for, and where they end up.
- Benchmarking- Find out if your site usage metrics under perform or outperform those of your industry vertical.
- Trend and Date Slider - Compare performance during time periods and date ranges without losing sight of long term trends.
- Advanced Segmentation – Isolate, analyze and compare subsets of your website’s traffic like "Paid Traffic" and "Visits with Conversions".
- Motion Charts - Compare and expose data relationships that are difficult to see in traditional reports.
- Customise Reports - Present and organise information in the way you want to see it, and define multiple levels of sub-reports.
- Email reports - Schedule or send ad-hoc personalized report emails.
- Fast Implementation - A tracking code allows for immediate tracking.
